With many businesses looking to keep costs down e-marketing has taken over from direct mail.

The new ACT! 2010 Software includes an e-marketing module that is powered by Swiftpage. This new module enables users to execute effective marketing campaigns from their CRM solution ensuring that all responses are recorded within ACT! 2010 and can be used when targeting future campaigns.

The ACT! by Sage 2010 e-marketing module enables:

• Create html templates in the inbuilt editor
• Track email opens and clicks
• Gather information using surveys
• Generate call lists from email activity

For more information on Swiftpage/ ACT! E-Marketing module.

Sage Instant Accounts v16, is coming soon! Sage have announced another product release that is due imminently, Sage Instant Accounts.

The new version of Sage Instant Accounts has been designed to help new and small businesses to manage their finances more efficiently and effectively, new features will include:

• More simplistic payment processes
• Improved reporting
• Business information management feature
• Enhanced integration with Sage Pay

Sage Instant Accounts is a low cost, fully functional package ideal for companies with less than 10 employees to process their accounts. Sage Instant Accounts reduces time spent manually processing the accounts so that small business owners can spend more time running their business.

For more information about Sage Instant Accounts.

Sage have just announced that latest version of Sage Instant Payroll, Sage Instant Payroll v12, is coming soon!

The main aim of the Sage Instant payroll v12 release is to simplify the running and processing of payroll for owners or managers who are not payroll specialists. The Sage Instant Payroll latest features will include:

• Template layouts for P45, P60 and payslips
• Year end report archive
• Access previous pay period to reprocess and correct errors
• Enhanced user experience
• Calculate hourly rates of pay

Watch this space for further information!

The economic crisis in 2009 forced companies to cut budgets in order to save money. Buying behaviours have been transformed for the foreseeable future as we witness a slow recovery and this shift for many businesses prompted interest in Software-as-a-Service.

Software-as-a-Service provides a cost effective alternative to the traditional on-premise solutions, freeing budgets to be spent in other areas of a business.

ACT! SaaS offers full ACT! by Sage CRM functionality at a fraction of the cost, with no initial outlay for licenses and hardware. In addition, the monthly fee for ACT! SaaS includes technical support and maintenance!

For more information on how ACT! SaaS can help your business.